Old made new again

“Business as usual” no longer works. Retailers have to find ways of making the old new again. But how?

  • training now and again no longer works, we need to be training every day, continuously over an extended period of time
  • basic customer service no longer works, we need to be talking to customers more, customizing services more and delivering more value than before
  • changing prices now and again no longer works, we need to be optimizing margins by closely checking price changes and finding the margin and price gaps